We are Further, a team of experts helping organisations know what people are doing, thinking, feeling and why. This is what we're doing, thinking and feeling ourselves right now.
This week Ikea launched its buy-back system, as part of its desire “to become ‘climate-positive’ by 2030.”Good intentions for sure, but is this truly driven by a desire to “reduce the amount of products going to landfill”, and regenerate Billys and..
It’s 2021, the UK has left the European Union (EU) and due to a global pandemic, a higher than usual proportion of people working in the research industry, and insight professionals, handling data are doing so from the comfort of their homes.
We consider ourselves very lucky at Further. We get to work with interesting clients in different sectors all over the world. They use our technology and expertise for online market research in applications that are many and varied.
In our 'How we..
The festive season is over, the tsunami of predictions is happening and we’re all bracing ourselves for another year of…well, who knows?! Trump, Brexit and AI will no doubt shape a large part of it, but YOU will shape the rest.
The MRXtalks Live are the latest initiative from Further, and along with our series of podcasts, bring together the leading minds from research, customer experience and business to discuss issues that affect organisations today.
Growing use of social media has increased client appetite to deepen and enrich customer understanding - to reveal the ‘human story’ when it comes to brand, product and service touchpoints experiences and interaction.