We are Further, a team of experts helping organisations know what people are doing, thinking, feeling and why. This is what we're doing, thinking and feeling ourselves right now.
Most clients enter into a research project never quite knowing what’s going to come out at the other end, which can make it feel a bit like Russian roulette. What’s more, creating impact with research and insight can be a big challenge. For our..
Further's client success team work with our clients and partners to make sure their market research is a roaring success. Their hard work and approachability have been key factors in attaining an average Net Promoter Score (NPS) of 65 in 2019. To..
At Further we take data security incredibly seriously, as you’d imagine (and hope!). You need the very highest levels of security and standards for your research participants’ personal data, so we set about getting ISO27001 certified many years..
In the age of disruption and customer centricity, traditional retail banking is under serious scrutiny. Fintech has forever changed the way forward-thinking consumers want to bank, along with the way they expect their financial brands to behave...
At the start of this month, Further headed over to Marketing Week’s Insight Show 2019. Co-hosted with the Marketing Week Live 2019 event, this buzzing, open exhibition places the forefronts of marketing and insight side by side. The atmosphere..
I've recently returned from a trip to Australia, where I was lucky enough to catch up with some talented designers and user researchers from the service and experience design community. The conversations gave me some fascinating perspectives..
2018 has seen some big changes already at Further. We've rebranded and we’ve launched a new mobile research platform, Tandem. In keeping with our pace of development, we’re also attending more conferences and events than ever before, and we'd..
You might have spotted that we look a bit different today. We’ve changed our name, from Dub to Further. It’s an exciting time for us, and there are many forces at play. We are ten years old and it was time for a fresh lick of paint and some new..
The festive season is over, the tsunami of predictions is happening and we’re all bracing ourselves for another year of…well, who knows?! Trump, Brexit and AI will no doubt shape a large part of it, but YOU will shape the rest.
Further have appointed Libka Holtshousen as Client Success Manager and Barney Larkin as Head of Marketing and Communications. They join Scott Weinberg, who was recently appointed as Director of Sales in North America, as the latest additions to..
Having been invited to tell the story of my first time, I felt it was only right to share the first online qual research project that my then new business (Further) and our software supported.
Since becoming IdeaStream's Feature Manager, I've been working hard to bring you some new updates. I hope you are as excited as we are by these improvements....
Further is pleased to announce that Clara Ros Gomez has joined the company as Product Owner.
Further recently added new languages to our already burgeoning catalogue, so we felt like it was a good time to release an up-to-date list of what’s available.
Happy New Year and welcome to 2017.
So. Here it is - 2017.
And what a year it intends to be. A new US president. Article 50. Guardians of the Galaxy Vol. 2.
What you can be sure of is - as 2016 proved - no one knows exactly what's going to..
The MRXtalks Live are the latest initiative from Further, and along with our series of podcasts, bring together the leading minds from research, customer experience and business to discuss issues that affect organisations today.
Company-wide brainstorming sessions - they hold the potential to be a marketer’s dream, but instances of nightmare scenarios permeate the internet. Unruly groups, loud characters, extroverts being extroverts and introverts cowed into agreement...