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Get better results, faster: Download our activity templates

Published 24 Jun 2020 | Updated 27 jan 2021 1 minute read

Online qual

Researchers lose a lot of valuable time designing research from scratch or figuring out how to optimise their design for online environment and chosen platform.

We think there is a better way, so we set about designing a collection of inspiring online qual market research templates for you to download and customise.

Further’s Activity Library is a collection of three, comprehensive online research activity templates:

  • For Communications testing
  • For insight and exploration into Innovation / NPD
  • For Brand insight

Each market research template includes a range of activities, from warm-ups and icebreakers, to deep cultural immersion projects and concept testing, designed to surface those elusive insights on Together™, our industry leading online qual and research community platform.

Each activity has been designed by Further’s team of highly experienced senior researchers and subsequently tried and tested across hundreds of projects for brands such as Google, BUPA, the BBC, Unicef, Unilever, Mondelez, Jaguar Land Rover and P&G. See all of our case studies here.

How the templates benefit you

Simple-to-use and easy-to-customise, the Activity Templates will help you:

  • Source richer, deeper, faster insights.
  • Answer the most critical business questions.
  • Make key decisions faster and with more confidence.

In addition, the activity-based approach heightens participant engagement. This means:

  • A better participant experience. market research template
  • Greater data quality.
  • Less support requirements.

If you are already using Together™, you'll find these market research templates in your Client Area. 

Or you can download all 3 here.

Discover our platform and services


The insight platform for online qual, research communities, digital diaries, ethnography and more.

Services & Support

A range of expert research services and resources to help you deliver your projects with ease, speed and reach.


Human insight with impact; leveraging our academic and industry experts to uncover insight, create impact and make confident decisions.

Conde-Nast (1) (1)

We were amazed at the level of insight we achieved in just a week. Further opened our eyes to new ways of researching and understanding our staff

We helped Conde Nast International define a new global mission and vision statement

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Further really understood the brief and were extremely proactive. We are now very confident that we’re taking the right products and proposition to market.

We helped this insuretech startup tailor their customer value proposition for the UK market ahead of a planned launch

Keyhouse (1) (1)

Further's expert team pushed us to clarify our assumptions and to think harder about how to communicate the value of our products and services

We helped Keyhouse enter a new market and understand what target users of their case management software needed and how to position their offer

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Working with Further was a refreshing and eye-opening experience…...the qualityof their output which was excellent.

We helped Unicef generate insights to support the development of a mass market, sustainable fundraising product.

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Strategically, Further’s insights provided clear and directional answers that will guide us through our next phase of growth

We helped Zwift understand users and non-users needs and wants so they could prioritise their innovation pipeline

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We helped Chilly’s leadership team consider new ways to understand and co-create with their customers’

We helped disruptive pet insurance company Waggel develop customer personas and map out the current and intended customer journey.

What next?

Browse our site, download our resources, request a demo of our platform or speak to one of our experts

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